Croatia Full of Life
For over 60 years, the ITB name has stood worldwide for 365-day-a-year industry knowledge, networking and trend-setting events, whether in virtual, in-person or hybrid formats. Every year in March, the world of international tourism gathers at the largest tourism fair ITB Berlin.
One of the most prominent stands was the one under the slogan “Croatia Full of Life”, which successfully promoted Croatia as an attractive tourist destination. Through interactive presentations, video projections and tastings of authentic Croatian dishes and wines, visitors could feel the spirit and beauty of Croatia. Events at the stand included meetings with tourism experts, cultural performances and opportunities for business meetings, which further strengthened Croatia’s image as a desirable travel and vacation destination.